
The Marketing Committee
“The main goal for the Marketing Committee is to create the communication within our association.”
The marketing committee is responsible for creating HHUS’ and E-puben’s communication towards members and external partners. We are together managing HHUS’ different platforms, such as: the website www.HHUS.se; HHUS’ Instagram, LinkedIn, and Facebook; E-puben’s Instagram and Facebook; Sportmästeriets Instagram; Finansmästeriets Instagram; the weekly HHUS newsletter; Events on Orbi; and our student magazine Ekbladet.
The HHUS Marketing Committee
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Head of Marketing
Hillary Mondoñedo
IBEP, 4th semester
The Head of Marketing develops and implements HHUS' marketing strategy, ensuring alignment with its marketing policy and graphic profile. The role oversees all marketing channels to maintain a consistent brand image and ensure effective communication with members, partners, and external audiences. Responsibilities include analyzing and reporting marketing performance to the Board, serving as the publisher of the student magazine Ekbladet, representing HHUS in Umeå Marknadsföreningen and is the utmost responsible for anything published under HHUS
Email:head.marketing@hhus.se
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Vice Head of Marketing
Angelica Bergkvist
SMP, 4th semester
The Vice Head of Marketing supports the Head of Marketing by managing the daily operations of the Marketing Committee. Key duties include overseeing committee activities, handling HR responsibilities such as member well-being and workload balance, and promoting sustainable practices across all operations. Additionally, the role involves managing the association’s newsletter and scheduling marketing activities to ensure alignment with organizational goals.
Email: vice.marketing@hhus.se
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Editor In Chief
Felicia Fors
SMP, 2nd semester
The Editor in Chief leads the editorial team for Ekbladet and oversees all aspects of the magazine's production. This role is crucial in managing the magazine's budget, ensuring that resources are allocated effectively to support high-quality content and production. The Editor in Chief is also responsible for sourcing and securing advertising, actively seeking out potential advertisers to enhance the magazine's financial support and sustainability. Additionally, this role involves maintaining contact with companies and guiding the overall development and strategic direction of the magazine
Email:ekbladet@hhus.se
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Webmaster
Axel Andersson
SMP, 2nd semester
The Webmaster manages the operation, development, and maintenance of the HHUS website, ensuring it remains functional, up-to-date, and aligned with the association’s needs. Responsibilities include implementing updates, improving user experience, and collaborating with the board and committees. The role also entails conducting an annual review to verify content accuracy and ensure the website reflects current activities and information relevant to members.
Email:webmaster@hhus.se
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Business Communicator
Astrid Ahlénius
SMP, 4th semester
The Business Communicator manages content related to the association's business activities, primarily on Instagram and Orbi, ensuring alignment with partner agreements. Responsibilities include promoting corporate engagement opportunities through posts, interviews, and evaluations, while emphasizing the value of networking and early career preparation. The role collaborates with the Head and Vice Head of Marketing to develop an annual marketing strategy and acts as a bridge between the Marketing and Business Committees, ensuring clear communication and consistent messaging.
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E-puben Communicator
Lisa Eriksson
SMP, 2nd semester
The E-Puben Communicator manages and publishes content promoting E-Puben events on platforms like Instagram and Orbi, ensuring compliance with marketing and alcohol regulations. Responsibilities include engaging members from all campus unions through interactive content and clearly communicating event details, offerings, and opening hours. In collaboration with the Head and Vice Head of Marketing, the role develops an annual marketing strategy focused on the E-Puben Instagram and serves as a bridge between the Marketing and E-Puben Committees.
Email: epuben.communicator@hhus.se
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Social Communicator
Saga Fors
SMP, 2nd semester
The Social Communicator manages and publishes content promoting the association’s social activities on platforms such as Instagram and Orbi, ensuring alignment with marketing and alcohol policies. Key duties include engaging members through interactive content, clearly communicating event details, and managing the Sports Instagram. The role collaborates with the Head and Vice Head of Marketing to develop an annual marketing strategy and serves as a bridge between the Marketing and Social Committees to ensure effective communication and promotion.
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Content Director
Isabella Isaksson
IBP, 6th semester
The Content Director is responsible for all graphic materials representing the association, ensuring visual consistency with its brand identity and objectives. Key duties include creating marketing content for Instagram, designing posters, banners, and other visual assets, and managing the HHUS TV-screens. The role also involves coordinating visual branding across various platforms and supporting the integration of the association’s visual presence across social media and communication channels
Email:content.director@hhus.se
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Media General
Rasmus Hammarström
SMP, 4th semester
The Media General oversees all communication related to Insparken across the association’s social media platforms. This role involves administering and managing content specifically for Insparken on Instagram, TikTok, and on the HHUS website, while supporting the overall efforts of the Marketing Committee. Furthermore, the Media General is in charge of creating the Rookie Guide and the theme-reveal video. Additionally, the Media General is a member of the Generals Team, contributing to broader strategic initiatives and coordination within the association.
Email: insparken.general@hhus.se